Email Marketing Black Friday 2026: Software Prices vs. Our Tracked History
Are email marketing Black Friday deals real? Kit and Omnisend live prices checked against our November 9–10 records — the 'deals' running now are the same promotions we recorded weeks-days ago, and regular prices are unchanged.
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On this page
Email marketing vendors run promotions all November and call all of them Black Friday deals. This page separates the two things that matter: what a plan costs today (live, dated) versus what we recorded earlier (dated) — so a week-old promotion dressed up as a Black Friday event is visible for what it is. First check: November 12, 2026, rechecked through December 1, then kept as a price record.
Live-checked today (Nov 12, 2026)
| Tool | Live today | Our tracked record | Verdict |
|---|---|---|---|
| Omnisend Standard / Pro (entry tier) | $11.20 / $41.30 per month with 30% off first 3 months (Standard: $48 → $33.60 today) | Same 30%-off-first-3-months promo, same display prices (Nov 9) | Same promotion, not new |
| Kit Creator | $33/mo ($390/yr) | $33/mo (Nov 10) | Same price |
| Kit Pro | $66/mo; extra 25% off first year → $50/mo year one, $593 first year | Same first-year promo (Nov 10) | Same promotion, not new |
| Kit Free | $0 to 10,000 subscribers | Same (Nov 10) | Same |
Swipe to see the full table →
Tracked baselines, live check pending
These partners’ pricing calculators load in-browser, so their rows keep the last verified date until a live check is possible; treat them as baselines, not live quotes:
| Tool | Last verified | Baseline |
|---|---|---|
| GetResponse | Nov 9, 2026 | Starter $19, Marketer $59, Creator $69 (1,000 contacts) |
| Moosend | Nov 5, 2026 | Pro $16/$48/$88 (JS-loaded page) |
| ActiveCampaign | Nov 10, 2026 | $15/$49/$79/$145 yearly-billed at 1,000 contacts |
| EmailOctopus | Nov 5, 2026 | Pro from $9 (tracker record) |
| Benchmark | Nov 5, 2026 | $12/$10/$15 per-user tiers (tracker record) |
Swipe to see the full table →
No Black Friday-specific event has been observed at any of these as of November 12.
How SaaS “deals” actually work
- The standing promotion rebranded. Omnisend’s 30%-off-three-months and Kit’s first-year discount predate Black Friday season at our checks — buying “the deal” today equals buying it last week.
- Real BF extras land late. Extra months, credits or bigger first-year cuts typically appear Thanksgiving week. When they do, this page records the date the change was first seen — that timestamp is the whole value.
- Regular price is the anchor. A bigger first-year discount on a higher regular price can lose to a lower everyday price. Our email marketing pricing tracker and cheap email marketing tables carry the regular-price anchors.
How we checked
Live prices read from kit.com and omnisend.com pricing pages on November 12, 2026; tracked baselines come from our published reviews and pricing tracker, each with its verification date (November 5–10, 2026). Vendors whose prices load only in an interactive calculator are listed with their last verified date rather than a guessed live number, and no Black Friday event is claimed for them without a live check. We list no coupon codes, make no savings guarantees, and quote no “was” prices. Affiliate partners are labeled as such; commissions never change a number here. See how we review.
Key takeaways
- First check, November 12, 2026: the two promotions live right now at Kit and Omnisend are the same ones we recorded on November 9–10 — not new Black Friday events.
- Omnisend: 30% off the first 3 months (Standard $11.20/mo, Pro $41.30/mo at the entry tier today) — identical to our November 9 record. Kit: Pro's extra 25% off the first year ($50/mo first year) — identical to our November 10 record.
- Regular prices are unchanged where we can see them: Kit Creator still $33/mo. Vendors with JS pricing calculators (Moosend, ActiveCampaign tiers) keep their last verified dates here until they can be live-checked.
- SaaS Black Friday deals, when real, usually land Thanksgiving week as extra months or credits — we recheck this page through December 1 and record what changes.
Frequently asked questions
Do email marketing tools have Black Friday deals?
Yes, but timing matters: at our November 12 check, the promotions running at Kit and Omnisend were the same offers we had already recorded on November 9–10. Historically the vendors add Black Friday-week extras (extra months, credits, larger first-year discounts) closer to Thanksgiving — this page tracks when that actually happens.
Which tools does this page track?
The platforms we verify with live pricing and active partnerships: Kit, Omnisend, GetResponse, Moosend, EmailOctopus, Benchmark, ActiveCampaign, Privy and SimpleTexting. Where a vendor's calculator loads prices only in a browser, the table keeps the last verified date instead of guessing a live one.
Why not just list coupon codes?
Codes change hourly, expire without notice, and stacking rules hide the real price. We track what a plan actually costs — regular price, dated promotion, total at checkout — against our own earlier records. That is the only comparison that survives contact with a billing page.